Shaun Mccran

My digital playground

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2009

Gadget show live 2009 - Birmingham NEC

The channel 5 program 'The gadget show' had their live show in the Birmingham NEC a few weeks back. It was an interesting collection of all the series gadgets so far, plus some retailers such as GameStation and Ebuyer.

I was surprised by the diversity of gadgetry on show, although in several instances there wasn't an option to purchase some of them on site, which was a shame. It was reasonably techie but not overly so, so still enjoyable for all the family, and they had regular 'Tech-talks' from hosted speakers on various subjects.

Pics here

So generally a pretty entertaining event, with less of a commercial slant than I expected. It will certainly be interesting to see how this develops, as it was the first event they have done. It was nice to actually see some of these gadgets in real life though, rather than just through a TV.

05
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2009

Comparing real world customer journey’s with the web experience equivalent

In the UK this weekend it was a bank holiday, and my partner's birthday, so we set off to a local(ish) amusement park, called Alton Towers.

There is a rather handy map that you are given when you buy your tickets, and you are ushered through the front gates to be surrounded by souvenir shops and restaurants. After walking through a few areas of trinket sellers and the usual teddy merchants I began to notice how everyone was being 'funnelled' into handy areas of commerce. It is very subtly done, but to get to any of the themed areas of the park you have to pass several eating establishments, and child friendly games, where you can win stuffed animals that will never fit in your car.

Combine that with the idea that any ride you go on is surrounded by similarly themed merchandising opportunities, and once you have managed to damage all your internal organs from being shaken around 360 degrees, the exit to each ride is through a shop. You actually have to exit the queue to leave the ride by going through a shop.

This has to be one of the best most direct examples of meticulously plotting of the customer journey that I have ever seen. In most wire framing and spec analysis meeting it is always a consideration how an end-user is going to travel through your site. Usually you give them easy access to a variety of options so that they find using your applications hassle free, and painless. Rarely ever do you so carefully craft a path through your application as I witnessed in Alton Towers.

It was certainly an interesting comparison between the real-world customer journey, and the online equivalent. I know I'll certainly be taking a lesson or two from their example next time I am wire framing up a site layout.

04
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2009

The MoatHouse – Acton Trussell in Staffordshire

On a recent bank holiday weekend I had the luck to pick this hotel as part of a last minute (.com) break. I can say that it was one of the nicest hotels that I've ever stayed in, spacious rooms, great scenery, and the menu was fantastic.

They make a point of mentioning the restaurant quite a lot on their site, and it's definitely worth it. My partner and I had probably one of the best cooked traditional English style meals we have had. It's not cheap, nor what you would say expensive, but the quality is great!

So go here, and eat things.

05
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2009

Someone crashed into me on the M4!

That's right! On my usual trek home last Friday down the M4, I was sat in traffic just outside the latest Reading junction traffic jam, and whack! some idiot prangs the back of my car.

Unfortunately he pushed me into the red Saab in front of me, so now I've hit someone too. Curses.

What bothers me more though is that in the course of the three of us moving from the outside 'fast' lane onto the hard shoulder, the guy drove away! That's right! He sped off down the motorway.

So let it be known, if I should see you (I know what you look like) driving down the road in your gray ford focus, we shall have a reckoning!

Accidents happen, thats part of life, but being a scum bag and driving off, thats just low.

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